Building and maintaining an Internet Marketing business online is matter of continuing education. When you find a mentor or teacher who provides you with quality and value it advisable to follow. Personally I have found both traits in John Reese and Traffic Secrets 2.0.
I first heard of John Reese when I read an offer to download a copy of the famous Reese Report. I think it was from Alan Gardynes’ AssociatePrograms.com. I was fairly new to the wonderful world of Internet Marketing and didn’t totally understand the language or the mindset yet. Trying to read the report I imagine the author to be a senior statesmen of the Internet Marketing world. I was expecting, Dr. John Reese, PhD and was quite surprised to discover he was in his mid 30’s and the knowledge came from experience, not from a classroom.
That Reese Report I read was talking mainly about Virtual Real Estate (VRE). I wasn’t clear at the time exactly what it is. I was thinking maybe it was a virtual residence for an avatar. But what would that have to do with Internet Marketing. I read through the report a few times and filed it away forgetting about it.
My next encounter with John came when he produced and released a Camtasia video documenting revenues he earned from Google Adsense arbitrage sites. I remember this well because it caused quite a stir in Warrior Forum. Some members were insinuating he was lying and had fabricated the whole thing.
After doing some research and being hungry to succeed online Reese Report became a monthly subscription. Never was there any doubt in my mind as to the value of what I invested monthly. The report was packed full of tips and usable information. If anything maybe got more than I paid for. The quality was always of the highest level.
I couldn’t help but hear about John Reese’s Traffic Secrets and his historical launch. It’s quite an achievement to top over a million in sales in less than 24 hours. More important, in my opinion, was that Traffic Secrets had staying power. It continued to sell for 3 years until John took it off the market.
My exposure to Reese Report built my respect for it’s author. I had been learning Internet Marketing on my own and it was a long hard process. All the hype and false promises of how much I could earn in weeks, days or even hours was taking a toll. As a last gasp I made the plunge and invested in Traffic Secrets. I was not disappointed. What I found was a system for building a business, not some “get rich quick” scheme. Traffic is the lifeblood of your online business. Without interested customers visiting your sites, you have nothing.
If John has a fault it is his obsession with testing. If a product or service goes out with his name attached he will accept no less than the highest quality. That is why John Reese has been an influential marketer that I hold in high regard.
It has been 4 years since the release of Traffic Secrets. That is a lifetime on the World Wide Web. Though the basics of Traffic Secrets is still valid and relevant there are many strategies and technologies that have evolved. John felt the need to create and produce a contemporary Traffic Secrets to help people who are serious about building a business online get the most results from time and energy investments.
Will you do me a favor? Could you take a few moments and watch this video by John. That way you can make your own judgement about the quality and value. It’s just John talking one on one about results detectors. The reason results detectors are important is because you don’t do business in a void and it is important to know what results your actions are getting. If results are good you can put more emphasis on them, if results are bad you can modify or drop that action.
Thanks for reading this post and let me know what you think of the video. Remember traffic is the heart and soul of your Internet Marketing business, no matter what your niche.




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